Jokapoika Unisex Shirt Hellblau/Weiss


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100% Cotton, Oversized

The Jokapoika button-up shirt is made of cotton in the Piccolo pattern, which is printed in Helsinki. The unisex shirt has a loose fit, a straight cut to the hemline, little side slits, and a chest pocket. Metal buttons secure the front closure and cuffs.

This fabric was printed with natural indigo, a plant-based dye extracted from Finnish woad. It is characteristic that color will naturally soften during washes, use and light. Please store this product away from light. Avoid contact with perfume, hairspray and other chemicals.

In 1953, the very year she joined Marimekko, Vuokko Eskolin-Nurmesniemi created Piccolo, a striped fabric pattern painted with vivid brushstrokes. Three years later, the Jokapoika (every boy) shirt made from the fabric appeared in stores and the streets – for good, it seems.


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